STEP 1: Get Started (25 pts)
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Activity
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Points
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Appoint and input the Club Public Image Chair into Rotary Club Central
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5 pts
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Club PI Chair completes “The Club Public Image Committee Basics” (9 courses) by August 15
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15 pts
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At least 1 club member attends a minimum of 2 District Public Image trainings and/or workshops during the Rotary year
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5 pts
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STEP 2: Paint Rotary with Purpose (15 pts)
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Activity
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Points
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Organize a mural, beautification, or painting project. Include Interact or Rotaract
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10 pts
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Post before/after photos on social media, tag @rotary5930, and use #rotary5930
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5 pts
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STEP 3: Foundation Storytelling & Promotion (15 pts)
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Activity
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Points
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Share a Rotary Foundation-funded project (post or video)
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5 pts
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Share a testimonial from a member or project beneficiary (waiver required)
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5 pts
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Create a short storytelling video about the Foundation’s impact (can feature Interact/Rotaract)
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5 pts
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STEP 4: Membership Storytelling & Engagement (15 pts)
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Activity
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Points
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Launch a “Share Your Why” spotlight with at least 3 members (Rotarians, Interactors, Rotaractors)
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5 pts
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Post a testimonial video or host a recruitment event (tag @rotary5930 #joinrotarytoday)
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10 pts
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STEP 5: Polio Awareness with Youth (12 pts)
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Activity
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Points
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Host a World Polio Day event or campaign
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5 pts
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Share a Polio survivor’s story (written or video; +2 pts if Interact/Rotaract help produce or share)
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5 pts
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|
Use End Polio Now branding and official hashtags
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2 pts
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STEP 6: Media Outreach & Coverage (15 pts)
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Activity
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Points
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Submit a press release published in the local news
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10 pts
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Feature Rotary in a podcast or community calendar (consider youth hosts or guests)
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5 pts
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STEP 7: Club Impact Video with Interact/Rotaract (12 pts)
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Activity
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Points
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Submit a 60–90 second impact video showcasing club service (may include Interact or Rotaract projects)
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10 pts
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Add branding, voice-over, or captions
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2 pts
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STEP 8: Branding Consistency (6 pts)
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Activity
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Points
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Consistent use of the Rotary brand templates/logo/colors across digital and printed platforms
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6 pts
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